Sam de Bruin - Candidate number: 1815
I collaborated with ben Richardson 1853, Matt Heyns 1828 and Finn Hanley 1824
We made a promotion package for a horror/thriller film 'Off The Leash!'. Our package includes a regular trailer, a teaser trailer, official social media pages (TikTok, Facebook, Instagram and Twitter) and a film poster.
Directing
The directing of the film was a group effort. This is because throughout filming we were all chipping in ideas, for example, I directed a shot of a jump-scare where a loud noise can be heard in the distance. This continuous group directing allowed us to film more shots than we needed which was a positive as we chopped and changed the footage we used when editing the trailer. However, I believe I was the main director for the film, as I was the one giving the most ideas and saying what the actors should do e.g., where to stand, what to do etc. Additionally, I wrote the script for our film, showing my ability to put myself in the shoes of the characters displayed in our film, allowing myself to imagine what each of the characters would say in certain scenarios.
Camerawork
Matt Heyns took responsibility for the camera work. He filmed our footage on his iPhone 12 Pro which has 2 12MP wide, 7-element, 26mm focal length lenses which feature an advanced optical image stabilisation. This allowed us to film high quality, high frame rate and well stabilised footage, giving us the best picture out of the options of camera that we were given. We did not use a tripod to stabilise the footage as whilst the iPhone camera does have auto-stabilisation, we still wanted a slight hand-held look when the trailer is released. However, Matt filming the footage with his iPhone meant that he didn't get a lot of time in the shot. This has hindered his character development and has meant the viewer is less able to connect with Matt as a character and are unable to relate to him on a personal level.
Editing
I chose the music we used for the trailer, searching YouTube for hours for music that would fit our film properly and match the themes we were trying to convey. In every edit we were making, we were looking for ways to make the viewer feel uncomfortable and scared, portraying an ominous feeling amongst the trailer. Final Cut Pro X allowed us to freely edit the film with full control over what we wanted. We were able to change every aspect of our footage which allowed us to tailor the trailer towards the target audience we were attempting to target. I also co-edited the film, although editing was done on Matt Heyns' computer using Final Cut Pro and the edits we were making were all recommended by the members of our group. This made sure everyone got their input on what they wanted in the trailer, ensuring no one was left out or felt like they didn't have a voice. On top of this, it meant our editing was thorough as if Matt was to miss something when editing, we would spot what he missed and recommend what he should change.
Lighting
When filming in the forest we used the natural lighting in the forest when filming there. We did this as it added a sense of realism into the film. As a result, the viewer is more able to put themselves in the shoes of the characters and relate to the four boys in our film. This reinforces the scared and frightened feeling we were attempting to portray in our film. For selected shots for the trailer and promotional package, we took photographs in the dark room in Claremont. I used the red light in the room and shined it onto the subject of the photos, creating the theme of blood, making people feel as if they are in danger around the subject of the photographs; the protesters in animal masks.
My social media feed; Twitter
I made the Twitter page for our film Off The Leash!. It is a place where I upload behind the scenes footage, notifications about merchandise releases, the release dates of the film and the different film festivals we will be attending with our hypothetical film. On top of this, it acts as a forum where people can talk about our film and discuss the details of it. This creates word-of-mouth marketing on the film and enlightens more people about our film.
My Creative Critical Reflection is in the page above! 👆
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